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Some would say that a newspaper story isn't an actual newspaper story unless it appears in the "real" version of the newspaper. Thats just not true. Online publicity is as valuable, and sometimes even more exciting, than traditional publicity. Consider these benefits of online newspaper coverage.

Online Publicity vs. Print Publicity

Online Publicity vs. Print PublicitySome would say that a newspaper story isn't an actual newspaper story unless it appears in the "real" version of the newspaper. Thats just not true. Online publicity is as valuable, and sometimes even more exciting, than traditional publicity. Consider these benefits of online newspaper coverage:Printed versions of newspapers have a short shelf life. Theyre printed, delivered or bought, read, and then discarded. And thats that. Yes, you can clip your article, photocopy it, and add it to your media kit. But how many of your prospective clients are likely to cut out your article in the event that they, someday, might want to get in touch with you? Online newspapers are archived, and a simple search on a related topic will turn up your article anywhere, anytime when the time comes for your prospective client to find you.A prospective client can cut your article out of a printed newspaper, photocopy it, and mail it to a friend, thus turning your friend into another prospective client. But how much easier is it for one person to send another person a link to your article?Most daily newspapers are primarily of regional interest. That necessarily means that their subscribers are mostly not wholly, but mostly local. So largely people who live in and around, say, the Boston area will see the print version of your Boston Globe article. How many others, though former Greater Boston residents, relatives of those live or perhaps attend school in Massachusetts, executives who do business in Massachusetts, fans of New Englands sports teams, and so forth will likely see your article in the online version of the Boston Globe? And how many of these people have the potential to one day need your services or products?Publicity is publicity, and few people would turn down publicity however they can get it. However, publicity that appears in print venues is here one moment and gone the next, whereas online publicity can endure and even perpetuate itself. An article in an online newspaper might include a hyperlink to your Web site or your blog. That can bring prospective clients directly to you. It might also motivate other Web site and blog owners to include references to the article (as well as the hyperlinks) which can create buzz about you on the Net and improve your visibility in search engines. Some traditionalists still hold tightly onto their belief that a newspaper isnt a newspaper unless they can touch it with their fingers, carry it under their arms, unfold it on the train and, presumably, stain their hands while reading it on the way to work. Let me know when the article really appears, these old-school thinkers will say, and dont taunt me by citing all of the publications that carried the story online but didnt deem it important enough to include in their print editions. Their winning argument, they believe, is the fact that they cant even get a clipping of an article that has appeared only online.These traditionalists are missing the point. Given the benefits of online coverage, an article that appears only online, or online as well as in print, will be of far greater value than one that appears only in print. Each time a newspaper (or a magazine, for that matter) prints your article online, the potential readership for that story increases exponentially. And you still have bragging rights you would have if youre tallying up your publicity hits for your Web site or media kit. A USA Today mention is a USA Today mention whether it happens online, in print, or both.Copyright C 2006 Stacey J. Miller.

The complete work at home Resource

The complete work at home Resource

From: LegitonlEverybody would love to make lots of money quickly, working from home, and only doing a few hours of work per week. I've spent the past two years trying to find a great way of doing this. Only over the course of the past few months have I found any "get rich quick" programs worth buying. I've been trying to make money online for a long time. I had a few small websites, but they never made much more than a few hundred per month. It was easy money and didn't require much work on my part, but I knew there were people out there doing better than I was and I knew I could do as well as them. Now, I've seen a lot of "get rich quick" programs. Most of these people make claims about earning $2000/day with Google or something similarly insane. Almost all of these people are complete liars. Even if they were making $2000/day with Google AdSense, it'd be because they had high- traffic websites with a lot of quality content. I'd know, because in one whole month, I never even made half of what they promised I'd make daily with their programs. Maybe you've already been scammed by one of these fraudsters. Anyway, I finally got sick of what was being offered. I decided I'd look through the all of the "get rich quick" programs I could find and see if there were any that were actually legitimate. I found that there were owners selling their programs for well over $100, but the information in them could be found almost anywhere online for free. Additionally, they all contained out-of-date information, had no e-mail support, no money back guarantees, and broken links in the downloads section. In conclusion, almost all of the programs I found were completely useless. The owners knew it, but they couldn't care less about their customers since they didn't offer refund policies! Amazingly, while looking through all of the programs, I actually did find a few legitimate programs. They were run by ordinary people like you and me, and they had found some great methods of making money from their home by doing very little work. I spent some time working with those programs, and my income is now ten times what it used to be. These programs provided a large amount of great information on how to make extra money on your computer doing very little work. Numerous customers had provided great feedback and reviews for their products. Many of them have started to make money just days after buying!

The Upside Of Online Advertising

The Upside Of Online Advertising

Being a method through which many companies promote their products, online advertising has taken off quite a lot with the increase in popularity of the Internet. More and more people frequent the Internet on a regular basis and in doing so notice a plethora of advertisements for some product or another. It is a great method through which both small businesses and multinational corporations alike can market their products and as such, an abundance of these businesses integrate online advertising into their marketing tactics.Though there is a wealth of techniques through which online advertising can be carried out, the most popular form at the present is through rich media sources. To elaborate, rich media sources include such things as Macromedia Flash and these are used to advertise a company's product. Sometimes they may be quite simple whereas other times these ads can be a little more complex, utilizing such things as streaming video and audio to convey the message in a manner similar to a television commercial. They may appear in a variety of ways while you are browsing the Internet also. Frequently these online advertisements will materialize before the requested content on the website while other times they will scroll across the screen. Some of these online advertisements are, in fact, scaled-down adaptations of actual television commercials. These also appear frequently when you are attempting to view some media source for the Internet.The infrastructure that is necessary for online advertising can become quite pricy if one wishes to develop an elaborate set of advertisements and as such many small businesses shy away from online aspect of marketing. However for those that can incorporate online advertising into their marketing scheme, it can become a rather beneficial tool. Not only does it permit the expansion of markets but it also allows a company the opportunity to showcase their creativity.

Custom Air Force Ones

Custom Air Force Ones

The Custom Air Force Ones from the very day they were launched in the market, met with great acceptance of the crowd because they were fantastically designed and they were incredibly comfortable. The air technology is nothing but highly pressurized air trapped under the sole of the shoe to give the foot perfect buoyancy and never-before-felt comfort.The "Custom Air Force Ones" were received so well by the public that in 1986 Nike based on the tremendous boost in its sales, crossed for the first time a turnover of $1 billion. From then on everything is history. Nike has since brought out many models based on the air cushion and with it grew into a larger than life company. Between 1990 and 2000, in the short span of ten years, Nike opens more than 14 Niketown stores which actually further establish its name on the global market. But let us come back to our Custom Air Force Ones (www.urbanhotlist.com) the shoes that revolutionized forever the idea of a sports shoe in peoples mind. The sneaker can be classy looking as well as comfortable the idea and the feasibility of the adjectives came to the forefront only with the Air Jordans. Among all the Air One sneakers, reports show that the Nike Air Jordan I has today the highest number of replicas in the market. And if we believe that copying is the best form of flattery then these sneakers by any standards are Number 1.Another pair of Custom Air Force Ones that swept the market off its feet is the Air Jordan III, which as a marked difference showed a visible air sole as its main attraction. This sneaker model was designed by Tinker Hatfield who designed the Air Jordan IV, V and VI also and which creating great waves in the sneakers market.

Website Marketing- Pixel Page Advertising - The hottest advertising craze on the internet

What is next? Ive been in marketing for many years, and just when I assume Ive seen it all, I get shocked all over again. Every new trick I see causes me to laugh at the beginning. But then results come in the picture. You get to believe it. Im talking about Pixel Ads.So, what is pixel page? Or what is pixel advertising? Or what are pixel ads?Pixel Ads, sometimes referred to as Micro Ads, are little advertisements that only slot in the space of a pixel on a web page. These ads range anywhere from a penny to a dollar per pixel and several sites are offering free Pixel Ads. Selling the ads on the front page of a site has been easy because they are attractive to watch and easier for site owner to get lots of traffic towards his site, InnovativePixelPage, one of the companies selling pixel ads said. If an advertiser buys a 10x10 pixels or block or slot, it appears as a small square in the grid of small squares on the site's front page.It is kind of strange. The site also makes advertising fun, instead of a "big, serious thing." IPP. Its no secret that banner advertising has been gradually declining in popularity and effectiveness, and everyone has popup blockers installed to keep those annoying popup ads from screening. Pay-per-click advertisers are becoming increasingly frustrated with click scam, the high rate of unqualified clicks.In pixel page, when visitors click on the ads that link to the advertiser's Web site, they are on these sites for hours. Already, the guys that bought the ads are reporting fabulous amount shifts.Crazy Advertising Schemes :Youve all probably seen innovativepixelpage.com by now; this is a website where pixel ads are displayed free in for site promotion. The site uniquely features pixel ads, periodic theme change, free monthly site status or report, new mouse rollover option to boost site rank, categorized advertisement, faster site loading supporting jpg format instead of other time consuming picture formats, real time site clicks, etc., So enjoy pixel site, happy surfing!

Larger than Words

Now, its your turn to go beyond the ordinary and make words larger than itself. Make it reverberate in the senses to linger more. Feel it, sense it. There is no other way you can seize it better than have it in an exceptional way. Nothing compares to conveying the right message, at the right time, right manner with the right person. Chances are you will be flabbergasted by its momentum or enchanted by the aftermath. One way of conveying the right message is through postcards. Postcard printing services have gone a long way since its inception. It has already introduced several innovations such as its modern counterpart e-postcards. E-postcards discovery gives you the opportunity to send an instant message to a multitude. Unlike printed postcards, e-postcards take no less than seconds to process. There are also a number of ready-made templates to choose from. That way, you will no longer worry about time and money.Printed postcards, on the other hand, have become famous in the year 1990. Then, they were basically used to send simple messages like his and hellos. Nowadays, a new valuable contribution has been discovered. Postcards are now used as an important marketing tool. With this discovery, what do you think is the reason why people are still sticking with the traditional postcards those that are printed? There are several reasons why printed postcards are still hot regardless of the alternatives present. Pictures, images and texts are brighter, crispier and clearer, that is. It captures the reality in a not so real crossing point. Handing the message personally is warmer than just opening the same in your inbox. What can you ask for? It is already a complete dish of mesmerizing message plus momentous memories. Thats how amazing postcard printing services can be.Wow your friends and potential customers. The next time you want to earn more traffic to your site, promote a product or a service or simply express yourself, postcard printing services can do the trick better. You will never regret its enigmatic charm!

Summary

Some would say that a newspaper story isn't an actual newspaper story unless it appears in the "real" version of the newspaper. Thats just not true. Online publicity is as valuable, and sometimes even more exciting, than traditional publicity. Consider these benefits of online newspaper coverage.